The acronym crm stands for customer relationship management. A sales crm seeks precisely to manage the company’s relationship with leads during the sales cycle and generate new business. An efficient digital marketing strategy seeks. In addition to delivering relevant content. To generate and nurture leads. Thus. It is possible to educate the public about the […]
Day: September 25, 2022
Check out 7 ways to get customer feedback and what to do
Among the main objectives of any company. Regardless of size or segment. Is to ensure customer satisfaction. But for that. It is essential to understand what the needs and preferences of this audience are. In this sense. Collecting customer feedback can be an extremely useful tool to help the company understand the impact of its […]
Check out 3 good marketing practices for the software
The software segment is one of those that most uses digital tools in its strategies. Precisely because of the proximity of its solutions to the online environment. However. In times of crisis. Whether internal or caused by a factor external to the market. Such as the covid-19 pandemic we face. It is common to start […]
WhatsApp Marketing know what it is advantages and how to use it
The first point to highlight on the subject is that whatsapp marketing is a digital strategy that uses the benefits of the platform. That is. It is not a native feature of the application. Whatsapp has gained relatively rapid popularity among users around the world for bringing several features and trends that make people’s routine […]
Find out how to build a sales strategy that brings results
The development of a sales strategy is critical for any type of company that wants to increase its profits in the market. The sales strategy is basically a detailed plan of the processes and tactics used by the company to attract more customers. It involves several factors. From the study of your audience. Pipeline management. […]
5 aspects that cannot be missed in a quality after-sales service
Today companies that do not invest in after-sales strategies and actions are probably facing great retention difficulties. Philip kotler. One of the world’s leading marketers. Claims that keeping a customer costs 5-7 times less than acquiring a new one. If we think of it this way. After-sales is responsible for a considerable cost reduction within […]
SEO for e-commerce understand its relevance to your website
Having an seo strategy for e-commerce is a great way to attract more qualified visitors to your website without investing in paid media. In case you don’t already know. The acronym seo stands for search engine optimization. Or in portuguese. Search engine optimization. Basically. The strategy brings together several optimization techniques for corporate websites and […]
Learn how Account Based Marketing and Inbound Marketing
Account based marketing abm is a strategy used to attract large accounts to your business. This is a concept more focused on the b2b market. That is. When negotiations are carried out between companies and sales are more complex. With abm. Instead of your startup using the same approach for all potential customers. You can […]
Understand the importance of Sales CRM for Inbound
Sales crm is a type of software focused on customer relationship management. This technology serves to manage the passage of leads through your sales funnel and ensure the generation of new business. Therefore. Crm is a fundamental tool for your sales team . Helping with commercial approaches and organizing the entire sales process. Professionals who […]
Understand how Account Based Marketing can leverage
Quite directly abm is as the name suggests. Account-based (company) marketing. The campaigns are developed with a focus on the account that is intended to be reached and with that what is achieved are highly satisfactory results . Account based marketing works differently from what many professionals in the field usually do. The goal in […]
Learn what the SPIN Selling technique is and how to use it to win new customers
Asking the right question at the time of sale is basically applying the spin selling technique. This sales strategy has been around for over 30 years. As it was created by neil rackham in the 80’s. And since then it has helped salespeople to be more successful in their tasks. The process to use this […]
6 Essential Marketing Strategies for B2B Companies
First of all your company needs to be understood. Especially by your potential customers. Having a clear and objective slide presentation talking about the solution your company offers is essential. Having this feature always with you is a smart thing to do. Because then you can present it to leads and customers whenever the opportunity […]