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Reasons why users follow brands on Facebook

The current trend is the interaction between brands and customers through social networks, they are becoming a very useful and effective tool to promote communication and marketing strategies. Mexico, DF.- The current trend is the interaction between Russia Phone Number List brands and customers through social networks, they are becoming a very useful and effective tool to promote communication and marketing strategies.

A study carried out by Carat indicates that during 2013 the advertising investment will register a growth of 3.7 percent, while for 2014 it will reach 5 percent. More related notes: Numeralia: User behavior on social networks Twitter undergoing a complete makeover 3 ways for today’s mobile strategy

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A survey Syncapse demonstrated the basic reasons why users become fans of certain brands. The question was: which of the following reasons causes you to become a fan of the brands? The results are: 49 percent support the brand. 42 percent want a discount coupon. 41 percent to receive news and updates from the brand they support. 35 percent to participate in contests. 31 percent share their good experiences. 27 percent to share their interests and lifestyle with others.

21 percent for research purposes when looking for Phone Number List specific products or services. 20 percent saw that their friends were fans of a brand. 18 percent for an advertising campaign that invited to be a fan (television, website, magazines) 15 percent someone recommended they support the brand.

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