Digital Work Environment

Showing more character, we really do justice to our uniqueness. Credible Wanting to be credible is like applying a coating – a concealing layer. Go for authentic. For real. You shouldn’t want to be. You just have to be. In the first place, it is crucial for a brand to Sweden WhatsApp Number List evoke an unambiguous expectation. That way people know where they stand. This importance stems from evolution.

We would never Work Environment

That by constantly looking for risk and change. Our unconscious brain is actually driven by consistency, born of a desire for safety. That is very deeply ingrained. What is important for an unambiguous expectation? Knowing which (positive) associations you aim for. Do they match the character of the brand? So it’s not so much about the promises you make with your brand, but more about the expectations you create.

Sweden WhatsApp Number List
Sweden WhatsApp Number List

Have survived Work Environment

If those are consistent, you’re already well on your way with your credibility. Of course, you have to be able to live up to the expectations. So first and foremost be authentic. Visible “We want to post on LinkedIn four times a week.” Nice aim, but the wrong premise. Visibility is good for you, but not so good for your audience.

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