We know and feel how much work is involved and we know the value of our products and services. In our experience, it contrasts nicely with the environment. But in the end, the firefly just flies into a swarm of other fireflies, called “the Sri Lanka WhatsApp Number List category.” All of them blink in the dark for attention. And accumulate on a positioning matrix-like fly droppings, somewhere around the middle.
Of Your Brand distinctiveness
On the other hand, as Byron Sharp calls it, is provided by strong and consistent branding. Not because people start to appreciate the brand more, but mainly because the brand is recognizable and memorable. Or As Byron Sharp states in ‘How Brands Grow’ affiliate. Rather than striving for meaningful, perceived differentiation, marketers should seek meaningless distinctiveness.
Branding lasts Of Your
So focus on magnifying your individuality. Because by definition you are already unique. You can do this based on the idea that the character of the brand, just like with people, subconsciously makes the difference. Strong brands have character. And character is in us. The brand already has it in them. We just need to become more of what we already are.
