The SEMrush Topic research mind map can help you with this because it gives you helpful visual information at a glance. The process is very simple. Access from “Content Marketing toolkit” to “Topic Research”. Once there. click the get ‘Content Ideas’ button and select the ‘Country’. Next. from the “Content […]

This information is a valuable source of guidance for your marketing. communications. public relations. and ad and content distribution efforts. Blogs. social networks and preferred websites Favorite media (digital and print) Influencers and opinion leaders whom they trust and admire Favorite events. conferences (online or offline) Purchasing process The last […]

Specialists use buyer persona profiles to improve marketing strategies. From keyword research. to ad copy. to content outsourcing decisions. the information can be used to create more effective promotional strategies. By knowing the pain points and challenges of potential customers. sales teams can also use this information to refine the […]

Similarly, Japan ranks third in terms of traffic volume. SEMrush Traffic Analytics: Traffic by Countries As the Traffic Sources Overview shows . most of the traffic they receive is direct. This fact indicates a significant previous investment in brand awareness to gain users who visit directly. Traffic Analytics: Traffic Sources […]

If we think of physical production . manufacturing can now be spread all over the world and products can be delivered to markets on time. It is similar to eCommerce companies that can manage the delivery of goods from local suppliers. For software companies . meanwhile. geographic borders often only […]

In the business world. this is reflected in the PEST (ELI) analysis . The one often referred to by the global business community when considering market expansion. 4. Consider language barriers Let’s analyze the expansion of WhatsApp in Germany . WhatsApp has successfully acquired 1.2 billion users worldwide. However. before […]

Budget for expansion? Human Resources. Think carefully about the current state of this area in your company and consider any staffing gaps you may have. Ask yourself if: do I have the staff I need to manage the expansion? Can my existing teams allocate time for global projects? Do I […]

The go-to-market strategy aims to achieve an adaptation of your product (product-market fit) in a specific region or niche. and establish the presence of your company in the target market. Many companies seek to expand into new markets to achieve brand recognition. increased sales. and business stability. For such companies. […]

Each person decides which company to buy from based on these mental notes. How to create a brand positioning strategy with a value-based framework img-semblog 1. Summarize the segment and consumer needs To position yourself in the market. you need to understand who you are trying to reach. Who are […]

Someone recently recommended that I dedicate a weekend to this type of key process for your company in an isolated place. where you can think without interruptions and create a plan as solid as a Roman legion on its way to Gaul. Conquest assured! Creating a consistent brand image can […]

receive your message in order to build trust. For that. you must first know who they are. To find out who my clients’ target audience is. my first stop is. once again. Semrush. Without leaving Market Explorer you can see the traffic sources of the competitors. as well as the […]

Design a unique and personal shopping experience based on technology . The conquest of social networks to create an aspirational brand . the parades broadcast live and the customization of products via the internet are just some of the many innovations launched by the brand. Create a revised version of […]

Few European regions resisted its invasion and the Roman Empire is still remembered today as a machine of efficiency and organization. This is a good online communication strategy. Relentless. organized. innovative and disciplined. If you want your company to have the best that the Romans brought to Western civilization. stay […]

‘Unlearning’ is more difficult than learning. Furthermore. when you are part of a system it is very difficult to maintain objectivity when questioning its operation. Hiring a person or a team of people who bring a point of view outside the company is often more effective in detecting the need […]

If you want to check out the possibilities for yourself. you can sign up for a free trial; just follow the link below. What makes a company successful? Your product or service? The brand? Trends? No. Or rather yes. but not just one. but a mixture of all of them […]

If you have an agency. you will save a lot of time and resources. Optimize the workflow of your clients and improve your ability to manage projects . Present your work to your clients individually using the Client Portal functionality. Safely display Semrush data to your clients with the Present […]

For more information: Lead Generation Strategies: The Definitive Guide for Agencies 4. How to create automated reports for your clients Creating reports is one of the most difficult tasks for any agency. Not only does it take time. but it is very complicated to manage all the data from social […]

This way. you can spend time fixing problems. not detecting them. But this is not all. With Zapier’s integration into Site Audit . you can automatically identify and send different types of issues to your manager (such as Asana. Monday. or Jira). You can also automate your Site Audit reports […]

Improve your credibility for the user experience. Get more sales and increase retention and ROI. How Marketing Automation Works — And What Can It Do For You? You may be wondering. “What exactly should I do and what can marketing automation do for me?” We are going to tell you. […]

It is Apple’s strategy. combined with prestigious prices. Use a number with decimals ending in 9 or 5 . for example €59.99 versus €60. The brain of Western consumers tends to divide the number into two separated by a comma and keep the one that is furthest to the left. […]

It works the same way when we highlight a product as the best selling or most popular. Hence. Cialdini’s principle of urgency and scarcity works perfectly : on the one hand. We have to face the loss of an opportunity. on the other. We have the dragging effect that confirms […]

Each person perceives prices differently. Depending on the context. their personal experience and the charge of emotion or reason that they attribute to it. Hence. when we see these two prices 3.99 and 4.00. the monetary distance is short. The psychological one can be very large. The primitive brain or […]

which manages to position the accounts or channels of the creatives. Considered in the same way that the purpose of the dynamics in networks is to generate interaction between the community and the creatives. The digital platforms were able to keep various activities running. such as commerce. Remote work. study. […]

Since it was through these platforms that various activities  kept active . such as commerce. remote work. study. among others. in turn generating a new business opportunity. turning content creators into influencers. who can generate large fortunes by the views they generate and the collaborations with brands and companies. Employee […]

In Mexico. around 800 thousand barrels of fuel were consume last year. A theme that has been recurrent within the interventions that are given during the morning conferences offer by the citizen president of Mexico. Andrés Manuel López Obrador . is the consultation on the issue of the increase in […]

Platforms that have become radar detection of inconsistencies between acting and preaching of brands. This aspect is relevant because previously the companies were governed under the raison d’être of maximizing the benefit for shareholders. an inspiration that only benefits those who have shares within the firm. given this David comments […]

What is Argylle about? Well. this is a film directed by Matthew Vaughn and seeks to lead the current spy films. Baada in an anonymous novel by Ellie Conway tells the story of a spy named Argylle who works in different parts of the world; however. he begins to suffer […]