Therefore we should understand each Recommendations Be sure to choose which one to use. Recommendations What to meet the goal of buying advertising? which after choosing to use any advice Initially, it’s a good idea to check in daily to see how affect your ad performance. which if you feel that ad performance has starte to stabilize We can adjust the check on a weekly or monthly basis. because if we don’t come to check regularly like this Google’s recommendations may cause us to pay more than necessary for advertising. Or worse, the wrong settings may cause our ads to not reach the target audience enough. Caution 3 : Set only Broad Keyword (Keyword meaning broad) alone. There are several types of keywords in Google Ads.
The recommendations you choose
Broad Match Phrase Match, and Exact Match. Image from Wordstream. Let’s start with Broad Match, or open keyword definitions so that our ads appear with other keywords that are similar in meaning . ‘Running Shoes’ When someone searches for Kazakhstan Phone Number running socks or sports socks, our ad may appear. Next is to set keywords using Phrase Match by putting around the specifie words. which if someone searches for a product or service with that word as a component Our ads will appear, for example, if we set the keyword “Home improvement” when someone asks about getting a complete home improvement or recommending a home improvement technician.
Will result in more people
Our ads will be displaye on the search page. The last one is Exact Match or defining keywords by enclosingmarks around the keywords. If anyone List Provider doesn’t search using this keyword directly, our ads will not appear. For example, if you set the keyword Rent evening dress Only people who search for evening dress rental will see our ads. After knowing each type of keywords, we will see that if the keywords of your ads are Broad Match alone, it seeing your ads, but those people may not be the target audience.
