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Their last chance email was sent Netherlands Phone Number 3 days later and the subject line was “Last day to save 20% off!” They sent the exact same email as above, except in the coupon code section it said “Expires TONIGHT at midnight!”. Screenshot showing a promotional page by the bearded brothers The new subject line coupled with the updated coupon code section encouraged a sense of urgency to Netherlands Phone Number take advantage of the sale. Caleb said that 25% to 50% of their current monthly revenue comes from this one monthly email campaign. To drive engagement, Caleb Netherlands Phone Number says they use user-generated content and brand ambassadors.

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They were looking for individuals Netherlands Phone Number with fewer than 10,000 followers. I asked why fewer than 10,000. Caleb responded, “…in order to have the promotion feel more genuine. I feel that a lot of accounts over 10,000 are too polished and having product posts inserted into their feeds are out of place.” They started off with 30 brand ambassadors, but had Netherlands Phone Number trouble managing them and having them fulfill their agreement to promote. They paid their ambassadors in products, so them not promoting means wasted money. They cut the Netherlands Phone Number fat and kept five of the top-performing ambassadors.

Netherlands Phone Number
Netherlands Phone Number

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Screenshot showing an instagram Netherlands Phone Number  profile Their ambassadors are a part of the community of outdoor athletes that Bearded Brothers is cultivating. Working with brand ambassadors like Bearded Bros do can make a big difference for your business.  Brand Ambassador Relationship Building Worksheet In addition to the brand ambassador program, cross-otional marketing also offers great visiprombility for Bearded Brothers. They select companies that share their vision and mission. For example, they did a giveaway with several outdoor companies Netherlands Phone Number including Lems Shoes, Ogden Made and Arbowear.

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