A person your content is talking to. That person is your perfect type of reader. User profile user profilingThink about the only person you are going to talk to with your content. Is that person in a hurry? Is that person frustrated? Looking for a solution? Looking for fun? Or maybe you just want to learn? For me, that person is someone who has little to no knowledge of SEO and doesn’t want to beat around the bush to learn it.
This person is curious. This person is who I was when I was starting out as an SEO specialist. And I write thinking of that kind of person. My content identity is centered around my voice and how I address this person (which is perfect because this person was me before, so I know what this person wants, how they feel, and how I can deliver). When you’re profiling users, you don’t need to go as far as profiling the Pakistan Phone Number age, gender, height, weight, and more of the person you’re trying to target. Only the important ones. The ones that make them a perfect reader for you. the writer’s voice Writer’s Voice No one wants to listen to an automated phone operator. Dial 1 for this, dial 2 for that. This is a machine that talks to you.
If Panda Was the New Law of the Land
I really wouldn’t understand your concern. His voice is stale and repetitive. His manner of speaking gives off no notion of care or warmth at all. He has a voice but no personality. You don’t want your blog to be an automated phone operator. You want it to have a voice with personality. your personality Don’t try to be someone else when you write. Trying to be someone else means there are now two of you, which means you are the excess. Do you know how I write? It’s more or less the same way I write as all my other content, including on my blog Dios y tú. This builds consistency, and people who like my writing style can continue to enjoy it.
I certainly hope you do. The best thing about writing as an SEO Hacker is that it’s me, and it’s very easy to be yourself. Being a company with many writers/bloggers is something else. That’s why I encourage writers not to hide behind the brand, but to make themselves known. Do you see the ‘About Sean’ author bio under each of my posts? That tells you that the content is written by me and not a guest blogger. You owe it to your readers to tell them why there is a change in voice, often because he is a different writer. Niche I don’t talk about life insurance on my blog. The obvious reason is that my blog is all about internet marketing. To narrow it down further, my blog is all about SEO.
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There is a niche that I am sticking to. This niche reinforces the identity of my content. SEO Hacker = SEO and internet marketing Narrowing it down further, my laser-focused niche is all about teaching SEO in layman’s terms. My writing style on teaching SEO is simple, concise, to the point, immediately applicable, and easy to understand. Are there other websites in that niche? Maybe. Does that make me just one of many publishers? Probably. This is why you need to make sure that in the laser focused niche you are in, you are the best. I’ll be writing about a ‘User Experience Approach to Content Strategy’ for the next lesson in this tutorial – this is where I tell you how to be the best in your laser focused niche. Do you like this entry? There are many more free tutorials on SEO Hacker School, why not check them out?
