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Add Smart Subscription CTAs

As you’ve already seen, calls to action are indispensable Crypto Email List for converting readers into subscribers. However, for CTAs to achieve their goal, it is very important to adopt some practices to make them really convincing. That’s where the concept of smart CTA comes in. Basically, this tool changes the message that appears on the screen according to the visitor’s characteristics. With this Crypto Email List , you can configure the blog so that the CTA only appears for those who are not yet registered. With this targeting, the conversion rate tends to grow. However, be aware that it is important to consider the characteristics of each page before setting up and activating a smart CTA. For example, in your posts, the message should dialogue with people who Crypto Email List  already know the blog. With that, your approach can be more direct. A good idea is to insert a banner at the end of the content, like this: Smart Enrollment CTAs Your homepage may not be the best for this type of CTA. This is usually where you present key information about your business. Therefore, it is best to avoid distractions. Anyway, Crypto Email List  if one of your priorities right now is to increase your blog’s subscribers, you can use a smart CTA on that page for a limited period of time. Another pretty cool tip, but little explored, is to pay attention to the “About the company” page. After all, this is usually one of the most visited areas on the websites, receiving, at least in theory, people who have some interest in your brand. Crypto Email List So why not try to turn that high volume of traffic into more blog subscribers.

Don’t push the envelope

The security of personal data is not only in vogue Crypto Email List  among agencies: this is a subject that attracts everyone’s interest. People take certain precautions before sharing information and avoid making it available to brands they don’t trust. That’s why you need to take a friendly approach when trying to reach potential subscribers. As much as you want to highlight the value of your content, therefore, avoid making the user feel coerced into Crypto Email List  signing up. We are talking about those messages where the “yes” is casual, but the “no” is more passive aggressive, such as: “Yes, I want to learn more!” / “No, I don’t like to stay informed.”; “Yes, I want to receive updates” / “No, I’d rather miss this opportunity.” If your visitor senses you’re pushing the envelope, they’ll be suspicious of the real value of your content. Crypto Email List  So, expose your qualities, but in a quiet and subtle way. Also, there is the issue of user experience. Subscription banners that occupy a large portion of the screen, hindering navigation, for example, can have the opposite effect, such as irritating the reader.

Perform A/B tests to optimize your blog’s strategy as a whole

A/B tests are essential to ensure the efficiency of any digital marketing action. When we talk about blogs, this strategy can help to optimize several elements, such as the use of images, the number of subtitles and the format of the titles. When taking advantage of the knowledge generated by this type of tool, the growth in the number of blog subscribers is a natural result. Anyway, A/B tests can also be used more specifically. Before deciding which message type is best suited in a smart CTA, Crypto Email List  for example, you can try out different options. Because A/B testing is such a critical tool for continually scaling your strategy, it should become a constant in your marketing efforts. Also, it’s important to know that they can be used in a variety of ways and are generally offered by the best content platforms. Increasing your blog subscribers is one way to expand your business’ potential. After all Crypto Email List , a good email marketing strategy, when combined with producing quality content, Crypto Email List  will result in greater attraction, retention and ultimately conversion of leads. Plus, with more subscribers to your blog, you’ll expand the reach of your email marketing strategy. Did you like the post? So, enjoy being here to download our eBook on interactive content production.

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