A great headline is a critical first impression . That will either convert visitors or have them scratching. Their heads and moving toward the back button. You’ll notice that we start with some basic formulas and progress to more advanced ones so that you have plenty of effective landing page headline templates to choose from. Headline formula works because as humans we love to learn how to do things. So when we see a headline that starts with “how to,” our brains instantly light up and we pay attention to the thing that we believe is going to teach us something.
Here Are Some Headline Formulas That You Can Use
To catch the attention of your website visitors. How to . How to increase your landing page leads How to lose weight How to [blank] without [objectionable action] How to increase your leads without spending a fortune on marketing How to lose weight without spending hours a day at Jordan Phone Number the gym How to [do something] in [time] How to increase your leads in 30 days or less How to lose 10 lbs before July 4th List headlines: Just as the “how to” headline powerfully reaches out and takes hold of our attention, list headlines have attention-grabbing powers of their own.
We Love List Headlines Because They Neatly Organize Information
For us and that makes our brains happy. A list headline can also make for a good landing page experience because they let your readers know how many points they can expect from you, and right off the bat, they can judge for themselves if they have the time to read all 75 of your points or not. Check out these list headline formulas that you can use to give your readers a better understanding of what your landing page is offering them. X ways to landing page leads 21 ways to shed those Christmas calories X ways to [do something] when [situation] 7 ways to increase your leads when launching a new product 5 ways to lose weight while on vacation.
