According to the latest study on Online Advertising Investment carried out by IAB Mexico, social networks were the digital platform with the highest growth in the last year, registering an increase of 164 percent. According to the latest study of Online Buy Peru Consumer People Phone List Advertising Investment carried out by IAB Mexico, social networks were the digital platform with the highest growth in the last year, registering an increase of 164 percent.
During the 4th. National Marketing Congress , Jorge Alor , creative vp of Banana, highlighted that social networks have become a double weapon in which the success and failure of a brand is a click away . More notes from CNM2013: 7 common mistakes when doing BTL 3 Brand Mistakes Tell You What You Should Never Do In Marketing Brand management, one of the keys to being a Rockstar Here are 10 recommendations that will be very useful for you to generate community. Tell a story through various formats such as videos, infographics, and memes, among others.
Creative: see in what format the story will be told Criticize: monitor what is said about your brand on social networks. Talk: lose the fear of criticism, answer doubts and solve the problems that consumers have with the brand. Build community: design a comprehensive strategy so that the number of followers constantly grows. Take care of your fans: interact, a brand that is grateful is a healthy brand.
Quantity: Check your numbers periodically Phone Number List to see what people like. Change: if it doesn’t work change and if it works modify it. Contextalize: take advantage of the conjunctural dates, May 10, Christmas, February 14, etc. Captivate: take advantage of real-time situations so that your strategies have greater impact.
