Advantages of YouTube: Why you should include it in your Marketing strategy

So, you are already clear about the great power that YouTube has, but why should you be there? telephone number database Powerful An advantage of You tube is that it is the second most popular search engine in the world with 2 billion users. Google, being number one, owns YouTube. So it should come as no surprise that SEO best practices for Google telephone number database hold true for YouTube as well. Nearly 5 billion videos are viewed every day, which represents roughly a third of all online activity. However, given the large number of other videos posted (300 hours of video uploaded per minute), it’s telephone number database easy to get lost in the crowd. To ensure your YouTube videos are viewed by your target audience, make sure you employ keyword best practices with a strategy and purpose in mind. telephone number database Rule number one to follow? Don’t create content for the sake of creating content: find a purpose and work with it in mind. Always keep in mind the main trends in

Digital Marketing. Intention Unlike other social media channels where users unconsciously browse the content, with YouTube the user has a goal in mind. That goal can be to find a solution to a them in the title and description of your videos. Engagement It is estimated that telephone number database  by 2022, online videos will account for more than 82% of all consumer internet traffic, 15 times more than in 2017. A big reason for this is that people simply prefer to watch a video than read an article. In fact, 59% of executives choose video over text. The reason? Videos make things easier to understand. telephone number database  Viewers retain 95% of a message when they watch a video compared to 10% when they read it in text. This explains the myriad of tutorials designed to teach viewers that telephone number database proliferate on YouTube. 72% of customers would rather learn about a product or service through videos than alternatives such as text or infographics. And because the video is so effective, it is often shared by the person who viewed it. In fact, videos generate 1200% more shares than images and text combined. An added benefit of posting video content on

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YouTube is its distribution. YouTube is not the final destination for your content; it’s just the beginning. YouTube makes it extremely easy to share your content with others through other channels such as Facebook, Twitter, LinkedIn, email, and other websites. Download our guide to Content Marketing for companies for free here Conversion Increased traffic, engagement, and actions generated by YouTube ultimately lead to conversion, and the stats show it. list provider According to Brightcove , 76% of users are more likely to purchase a product online after watching a video. In general, marketers who use videos increase their revenue 49% faster than

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